“Good Flakes” presented its products at the international specialized wholesale exhibition-fair “ProdExpo 2023” in Minsk from November 14 to 17.
The company’s participation in the event was organized with the support of the Export Support Center of the Bryansk Region as part of the national project “Small and Medium-Sized Entrepreneurship,” initiated by the President of Russia.
The Bryansk Region was represented at the exhibition-fair by three enterprises – LLC “Good Flakes,” LLC “SSHP Zhensen,” and SPPSK “Potok.” Company representatives held a series of business negotiations with retail chains from CIS countries and exhibition participants, involving approximately 35 retailers. This part of the event is one of the most anticipated for all participants, as the ultimate outcome is the signing of cooperation agreements and the expansion of sales markets.
“PRODEXPO” is one of the flagship exhibition projects in the Republic of Belarus and an important event in the food industry sector. The largest food exhibition in Belarus was held for the 29th time and welcomed 126 participants from five countries, including companies, holdings, and enterprises from Belarus, Russia, Uzbekistan, Vietnam, and Turkmenistan.
For “Good Flakes,” participation in “ProdExpo 2023” provided an opportunity to find new partners, learn about advanced trends in the food industry, exchange experience, and effectively present its products. Representatives of “Good Flakes” conducted more than 30 negotiations and meetings with potential partners from the Republic of Belarus, Vietnam, Serbia, and India, resulting in a number of cooperation agreements with interested companies from these countries.
The possibility of purchasing potato flakes from “Good Flakes” for further promotion to the European market is being considered by companies such as DOO “Balkan Foods Supply” from Serbia and LLC “Kernus” from Belarus. A resident of the China–Belarus Industrial Park “Great Stone,” LLC “Baimen Biotechnology,” is considering organizing wholesale supplies of potato flakes to the Chinese market. The Belarusian manufacturing company OJSC “Lidskiye Food Concentrates” is considering the use of potato flakes in instant soup production, while OJSC “Brest Meat Processing Plant” is evaluating their use in dumpling production. LLC “Taste of Success,” a supplier of food ingredients and raw materials to the Belarusian market, is also considering organizing supplies of Bryansk-produced potato flakes for Belarusian food manufacturers.
